You choose which logo you wear…

so you can represent your favorite cause!

Coming soon: a cause for Animal Rescue to benefit Sgt Pepper’s Friends


Raise awareness for causes close to your heart…

wear your heart on your sleeve

We give back!

Vara Loka donates $1 for every $5 earned in sales.

That’s a solid 20% of our revenue going right back out into the community to support charities, non-profits, and other world-changing initiatives. We’re in business to make the world a better place.

Find out where exactly this money goes


wearing Vara Loka gives you…

a Reason to Smile


What’s it mean?

Vara Loka” is Sanskrit for “better world.”

Underlining our name are arrows and circles. The arrows and lines symbolize convergence, while the circles represent change. We believe these are the elements required to create a better world.


join the movement

We love Instagram. Tag us @varaloka or #varaloka to get featured!